Category: General News

It Was All Golden!

Moët & Chandon brings effervescent fête to the City of Gold for the
Moët & Chandon Golden Tree reveal

Matias Bentel

PRESS: How Jack Daniel’s makes it count

In an exclusive interview with Brand Equity, Matias Bentel, chief brands officer, Brown-Forman, talks about the brand’s first truly global marketing campaign – Make It Count, the big trends in the alco-bev category, the rise of conscious consumers and more…

who is rgbc

Who Is rgbc?

You clicked on this because you have some intrigue regarding The Really Grand Brand Company (RGBC). The title provides a clue.

Belvedere Sea Breeze


#TasteSummer with our selection of classic, easy to make cocktails…Transport yourself from the comfort of home.


Life at RGBC: 5for5 with Lisa Rothwell

Founded in 1996, rgbc’s portfolio has grown to no less than 25 really great premier brands, and our people are undoubtedly the driving force behind that success. We chat to On Trade Sales Manager Lisa Rothwell who recently celebrated 10 years with us…